Can your client trust you to stick around? I talk to many entrepreneurs about how they view their business. They would like to fail fast, learn fast, and find success. The problem is that the first two parts happen too slowly. But whether fast or slow, customers know about the "fail" part. They have heard all about MVPs and "move fast and break things." For this reason, customers are appropriately cautious about adopting products by startups taking this kind of "lean" approach. They want solutions that their vendor will commit to supporting. They are not interested in being a footnote in your "journey" toward the next big thing.
On Commitment
On Commitment
On Commitment
Can your client trust you to stick around? I talk to many entrepreneurs about how they view their business. They would like to fail fast, learn fast, and find success. The problem is that the first two parts happen too slowly. But whether fast or slow, customers know about the "fail" part. They have heard all about MVPs and "move fast and break things." For this reason, customers are appropriately cautious about adopting products by startups taking this kind of "lean" approach. They want solutions that their vendor will commit to supporting. They are not interested in being a footnote in your "journey" toward the next big thing.